Kuala Lumpur, 26 February 2013 - Ricoh Malaysia, a leader in the office solutions industry, is incorporating their new tagline, imagine.change, into their many PR and marketing activities as can be seen at the BMW Malaysian Open 2013 today. Throughout the event, from 23 February to 3 March 2013, Ricoh will engage an artist to transform a plain canvas wall at their booth. Each day, the artist will reveal a portion of the artwork to finally reveal a complete work on the last day of the event.
The aim of the activity is to attract visitors to imagine and see the change – they will be required to visit the booth every day or stay in touch with Ricoh through Facebook to see the change. To further engage the visitors, all are welcome to be a part of this activity by joining the “Count & Win” contest. The public will have to guess the number of Multi-Functional Printers (MFPs), printers and projectors hidden in the painting. Those who answer correctly will take home Ricoh's latest product, Ricoh SP 100 e printer.
Further to that, visitors to the booth today managed to meet and greet Zheng SaiSai, a junior Chinese tennis player. Together with Chief Operating Officer (COO) of Ricoh Malaysia, Peter Wee, they put on their signature to the canvas wall to signify her support for imagination and change for a better world. “At Ricoh, we believe that everything that is formed today that includes businesses is transformed through unique ideas and innovations.
Sharing the knowledge and encouraging others to think a step ahead has been the very essence of what Ricoh is all about, whether it is through our products, solutions or services,” said Peter Wee. He added that “It is key to keep imagination going and we would like to share that experience with our followers.
We hope that this light hearted activity will help increase people's understanding about the benefit of imagination and change to their businesses.”